Rockmount Ranch Wear Blue/Pink Plaid Vintage Western Cowboy Poster stars they once were in hundreds

they once were in hundreds of stores across the country

Our friends at Gypsy Soule inspired this distinctive shirt which features genuine chenille embroidery that is the finest in the business

Cotton gabardine

- Stylized smile pockets with arrow embroidery

Rockmount has worked with the museum for many years

Rockmount Ranch Wear Blue/Pink Plaid Vintage Western Cowboy Poster stars they once were in hundredsGood stuff has a story. These colorful advertising posters from the early 1950s were commissioned by "Papa Jack" to promote the Rockmount brand at retailers around the country. While researching his "Western Shirt" book in 2002, Steve Weil (Rockmount 3rd generation), found one in a collection in Costa Mesa, California, and featured it in the book. It was not for sale, though Steve lusted for it madly! As luck would have it, during the 2005 renovation